Author Archives: John Jordan
April 22, 2010
Celebrating the Power of Social Media at Foursquare Day
Back in January, I wrote my first App Spotlight blog post here on Logical Juice, about Foursquare. Since then it has become one of the most popular apps available across all mobile platforms, and is now only days away from hitting the 1 million registered users mark.
The popularity of the app gave rise to last week’s first annual Foursquare Day, the first globally recognized grass-roots celebration of the power of social media…
And I was lucky enough to have received an invitation to join in the festivities.
February 11, 2010
App Spotlight: Google Buzz
By now, I’m sure you’ve heard all the “buzz” about Google’s latest announcement. Buzz is Google’s (late) entry into the oversaturated social networking game, predominately ruled by Twitter and Facebook. Buzz is built into Gmail, so once you’re logged into your account, you’re automatically connected to all of your contacts that you email/chat with. You’re then able to post and share your status updates either publicly or privately, check in to a location, and share photos and videos. Basically, Google wants you to think it’s streamlined what all the other social networks (you’re already using) do into one simple and familiar interface.
However, I’m still not convinced.
Posted in Emerging Media, Social Marketing
Tagged Gmail, Google, Google Buzz, Google Maps, Google Wave, mobile devices, smartphones, social networking
January 29, 2010
App Spotlight: Goodfood
Restaurateurs get ready, your menus are mobile and there’s an app for that, seize the opportunity!
Posted in Emerging Media, Social Marketing
Tagged cuisine, Goodfood, Goodrec, mobile applications, smartphones, user reviews, yelp
January 15, 2010
App Spotlight: Foursquare
At Media Logic, we decided it would be a good idea to begin offering overviews of mobile apps that interest us. These apps may have marketing implications, or they may just be cool, fun apps that grabbed our attention. For our first app review, we’ll be talking about Foursquare.
Posted in Emerging Media, Social Marketing
Tagged Android, BlackBerry, Facebook, foursquare, geolocation, iPhone, mobile apps, smartphones, Twitter, WebOS
