June 6, 2011

In Praise of the New Oracle of Social Marketing … Billboard Magazine?

Ronald Ladouceur

Over the last several months, I’ve found myself turning to Billboard Magazine — in its old-school, dead-tree form — as one of my preferred curators of contemporary media and marketing information. From Twitter to the cloud and a dozen social and tech topics in between, Billboard’s editorial content has, for me anyway, helped move thinking from the theoretical to the applied.