Tag Archives: trade shows

Standing (and Singing) Out in a Crowd

Standing (and Singing) Out in a CrowdIt’s a massive understatement to say that marketing at trade shows is a constant battle for attention. Simply being heard over the din of the crowd is challenge enough. Harder still is getting a clear, effective message to cut through the clutter.

So, in an enormous convention hall packed with the world’s largest manufacturers of foods and beverages, how did Fortitech command an audience?

With a little bit of child’s play.

Posted in Social Promotions

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